Font analysis - Isobel Kelly

 Font is very important when selling a CD, they draw the audience eye towards the product and informs them who the product is by, and what specifically it is selling.
Here, Florence and the Machine has two contrasting fonts on her cover. The first, a thin, lower case font for the artist name, this swirly font reflects the singers style. With the capitalised title standing out to represent the songs name. The colour, gold also stands out among the black and represents fortune, winning and royalty, perhaps reflective of the song or artist.

 Bastille's album, 'Bad Blood' uses a black, bold, capitalised font that stands out amongst a neutral, light coloured background. The capitalisation is due to the artists theme and logo, with the triangular 'A', being the band's signature sign. The font is clear to read, therefore eye catching for anyone looking for this CD.

Rudimental's CD features the artists logo, of the name of the band written in a white rectangle. Although the white writing can be hard to read over the light background, as their logo is the bands name, they are easy to recognise for audience members looking for their CD. The white writing also contrasts the centre image of the CD design, which is colourful and central to the logo and cover.